Forget Dieting Drink Matcha!

New research reveals OMGTea's Organic Matcha boosts fat burning during exercise in healthy females

- Drinking matcha increases fat burning, which may boost weight loss for those undertaking regular exercise.

- Drinking matcha also had no adverse physiological effects such as raised heart rate or blood pressure.

INNOVATIVE new research from the University of Chichester reveals how organic matcha can significantly increase fat burning during exercise.

The findings showed that the females had higher fat burning during brisk walking with matcha green tea.

It was also very interesting to note that there appeared to be no adverse physiological effects meaning that matcha is also a very healthy alternative to other weight loss products on the market.

This study carried out at the University of Chichester's Department of Sport & Exercise Sciences indicates how drinking matcha green tea may benefit those looking to lose fat more efficiently and quickly while undertaking exercise as part of a weight loss program.

It may also offer a natural, nutritional intervention for aiding weight loss and preventing obesity by burning fat faster during regular, gentle exercise activity.

Matcha green tea contain one of the highest concentrations of polyphenols and antioxidants called catechins in any commercially-grown food. EGCg, L-Theanine and natural caffeine are the active ingredient that delivers the weight loss and potential sports performance benefits.

Mark Willems, Professor in Exercise Physiology at the University of Chichester, comments:

“To be able to come out with these findings on fat oxidation and performance is just wonderful. I expect an increased interest to discover additional potential of matcha intake in the world of diet and exercise.”

Athletes using OMGTea's matcha include England Cricketers, Ian Bell MBE, Alex Hales and Alec Stewart OBE.

Katherine Swift the Founder of OMGTea said:

“This amazing new research is the first step in OMGTea's mission to validate the health claims around matcha, we have more research planned and another very exciting piece which will be published in early 2017 where we have looked at the effect of matcha on breast cancer stem cells”

Katherine's matcha journey started over 7 years ago when her mum was diagnosed with breast cancer. Her story is what makes OMGTea unique amongst matcha brands.

Katherine Swift is available for interview and expert comment on:

The benefits of matcha tea for weight loss / health etc.
Know your matcha - How matcha tea varies in purity and quality
Why matcha is so special
The importance of 'organic' when it comes to tea
OMGTea is available in the UK and is retailed exclusively by OMGTea Ltd.

For more information or to purchase the product visit:


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