Mix it up on your mobile as Bacardi comes to Shop Scan Save®


7th June 2012

Mobile app for Android and iPhone gives savings on Bacardi products at
22,000 stores

Shop Scan Save®, the new app that saves money on your shopping, has
partnered with Bacardi Brown-Forman Brands to bring exclusive savings on
their range in one easy scan of a phone. With the free app on your
smartphone, Shop Scan Save users can save money on hundreds of branded
products including BACARDI Superior rum, Jack Daniel’s, Bombay Sapphire,
Breezer and Southern Comfort.

Shop Scan Save is the first smartphone-based savings scheme providing users
with unique offers in more than 22,000 convenience stores across the length
and breadth of Britain. Once the free app is downloaded to a smartphone,
users aged over 18 can get personalised money-off promotions including
Bacardi’s famous drinks.

Matthew Critchlow, Director of Sale (Convenience) at Bacardi, said: “Shop
Scan Save is a simple and convenient way to reward customers and support the
convenience sector in driving their spirits sales.  Shop Scan Save is a new
way for shoppers to interact with our brands and give us feedback on what
they like”

Claes Kockum, Commercial Director of Mobilize Systems, the company that
created Shop Scan Save said: “Shop Scan Save means you have access to a
range of great money saving offers on your mobile including top quality
branded products, such as BACARDI rum.  Consumers have access to the best
money saving deals to hand, wherever they are.”

The app includes a store finder, which shows the location of the nearest Pay
Point supporting stores which include Spar, Co-op, Costcutter, Londis, Nisa
and thousands of independent retailers.

The Shop Scan Save app is free to download now from Google Play and the
Apple App Store.

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