Speciality & Fine Food Fair Goes East - Fresh Montgomery to Launch the UK's Biggest Gourmet Trade Show in Asia

It is set to be one of the most hotly anticipated new launches in the trade show calendar. London's greatest gourmet trade-only event - Speciality & Fine Food Fair - is launching in Asia. The eagerly-awaited show, which also incorporates Speciality Chocolate Fair, will debut in Singapore on July 18th-20th 2017.

Run by food and hospitality experts Fresh Montgomery for the last 17 years, the two UK speciality fairs are a huge success story. Showcasing innovation from the finest artisan food and drink producers from across the globe, the two fairs are vibrant - and pivotal in unveiling new brands, and inspiring exciting trends. By launching in Asia, Fresh Montgomery and its sister company Montgomery Asia, are offering a unique opportunity for fine food and drink producers to reach new global markets.

Delivering speciality

The inaugural events in Singapore will mirror the dynamic UK concept, which draws in more than 850 exhibitors and 12,000 trade attendees each year. There will be artisan exhibitors in a wealth of food and drink categories from across the world.

Speciality & Fine Food Asia will host top attractions including Fine Food Live - an inspiring chefs' demo theatre hosted by a top chef; a Small Business Forum - where SME experts are on hand to offer free one-to-one advice; and a Start Up Village - a zone devoted to 30 new artisan food producers. There will also be Speciality Chocolate Asia - Singapore's only trade event dedicated to premium chocolate.

With an unrivalled line-up, the show is a must-visit for trade buyers from retail, foodservice, travel, import, wholesale and distribution - drawn from Singapore, Malaysia, Thailand, Brunei, Indonesia, Laos, Cambodia, Vietnam, Hong Kong and The Philippines.

Fresh thinking

Fresh Montgomery is owned by exhibition giant Montgomery Exhibitions, which has established an enviable reputation running world-leading exhibitions since 1895. It runs 68 events, serving 12 sectors - in 18 countries around the globe, including the UK's largest food and drink event - IFE.

Speciality & Fine Food Asia and Speciality Chocolate Asia will meet huge demand from exhibitors and buyers. The events will be held in Singapore's Central Business District at Suntec Singapore - the world's leading conference centre.

Christopher McCuin, for Fresh Montgomery and Montgomery Asia, said: "We are delighted to finally announce the exciting launch of Speciality & Fine Food Asia and Speciality Chocolate Asia.

This is an exciting new chapter for Fresh Montgomery - and a much anticipated addition to the trade show calendar. The culmination of months of planning, Speciality & Fine Food and Speciality Chocolate Asia have been designed to inspire food and beverage buyers from across South East Asia.

"These two new shows will bring the vibrancy, buzz and excitement buyers love about our much-heralded London event to Asia - creating a new centre for food innovation. These are exciting times, not just for Fresh Montgomery - but for the fine food industry as a whole. We can't wait for the doors to open."

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