2014 Espresso Italiano Championship
On Friday 3rd
October 2014 from 10:00am – 4.00pm, the Italian Espresso National Institute's
(INEI) Espresso Italiano Championship 2014 will take place at the RAC in Pall
Mall. 16 top baristas from 14 espresso
companies and organizations around the world demonstrate their skills to be
crowned Espresso Italiano Champion 2014.
The
competition stands out amongst the coffee community, as it judges the skill of
the professional barista not their showmanship.
The INEI is
responsible for the protection and promotion of original espresso through a
product certification, and member companies can use the Italiano Espresso
guarantee. Carlo Odello – Communications Manager for the INEI – sees London as
a hub for coffee trends, a key reason for the location of this year's
championship:
''The UK has
an incredible market that is growing so fast. Coming to London means being in
the centre of the coffee world today and having the opportunity to see the
future of the market''
Each barista
represents one INEI company or organisation: Mokarico, Altogusto, Astoria,
Milani, Costadoro, Essse Caffè, Filicori Zecchini, La Genovese, Wega,
Torrefazione Satumo, Torrefazione Caffè Michele Battista, Torrefazione Caffè
Schreyoegg, International Institute of Coffee Tasters – Japan, International
Institute of Coffee Tasters - Korea.
Each barista
has 11 minutes to prepare four espressos and four cappuccinos. A technical
judging panel of skilled professionals from the Italian coffee industry will
grade them while a sensory judging panel of four officials from the
International Institute of Coffee Tasters will
sit in a separate room to let the coffee speak for itself.
Website:
www.espressoitaliano.org
Twitter #espressochampion2014
Facebook /ItalianEspresso
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