Catering Innovation, A Shared Ethos



Contemporary event caterer Food Show and acclaimed chef Jason Atherton commence a new partnership

Food Show are delighted to announce a new partnership with Michelin starred chef Jason Atherton, the creative culinary mind behind one of the most celebrated restaurants in London, Pollen Street Social.



The partnership is the result of a shared ethos in both parties' approach to food and fine dining; prioritising the importance of fresh locally sourced ingredients, culinary flair and inventive dining experiences.

Andrew Gosling, Food Show CEO, explained 'Both Food Show and Jason are focused on quality, provenance and superior service; but the real affinity comes from our approach to fine dining experiences, an understated manner and an honest thirst to create excellent modern menus. We are fun, informal and
customer friendly. This partnership is an exploration and an extension of the egalitarian ethos of Food Show, and as a contemporary event caterer I think this is where we stand out.'

Food Show was founded 22 years ago and still remains a private company under Andrew's direction. The new partnership will see Jason working alongside Food Show's Director of Food, Max Uyanik, developing an exciting range of bespoke menus. Food Show has a reputation for delivering spectacular events across the industry, and will now engage Jason for exclusive event appearances.

Jason's impressive credentials and unrivalled experience have seen him work alongside high profile chefs including Pierre Koffman, Nico Ladenis, Stephen Terry and Marco Pierre White. Jason famously created the concept for Gordon Ramsey's Maze restaurant in Mayfair. Whilst at Maze Jason honed his love and aptitude for inventive, small sharing plates and developed the style into his, now, signature deformalized gourmet experience.

Jason's eagerly anticipated solo venture Pollen Street Social has achieved a rarely paralleled success; awarded a Michelin Star within the first year of opening, London's Best New Fine Dining Restaurant in the Time Out Eating & Drinking Awards 2011, BMW Square Meal Restaurant of the Year 2011 and Good Food Guide

Restaurant of the Year. Jason was also the recipient of Chef  of the Year at the coveted 2012 Catey Awards.

Jason said 'Partnering with Food Show will enable me to create innovative food design for a new type of client in the catering and event space. My own reputation for serving modern British food with Asian nuances has a major emphasis on seasonal produce and regional specialities and it this approach that I share with Food Show - a love for fresh, seasonal produce and flexible high-end dining which is paramount to the collaboration. It is on these building blocks that I hope to raise the profile of Food Show to have the notability it deserves and to offer Food Show clients a new experience.'


www.foodshowltd.com

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