Real Men Eat Beans! Easy Bean Meals Offer A Tasty Alternative To Traditional - And Dull - Choices For Men
Times are changing - men in the UK are increasingly likely
to be found in the kitchen looking for new tastes and food combinations. Gone
are the days of meat and two veg every day as men look for more exciting tastes
and wholesome alternatives to meat.
That’s where Easy Bean comes in. Easy Bean’s pots are
wholesome, delicious and wonderfully authentic. Packed full of pulses and
chunky veg, each 320g pot provides 2 to 3 of your five-a-day. They are
naturally low in fat and salt and high in fibre.
Christina Baskerville, MD of Easy Bean, says: “Easy Bean
meals are quick and simple – and yet they help you to eat well and are very
filling. Packed full of goodness and as a slow release source of carbohydrate
they certainly offer man-sized portions. They taste delicious on their own or
combine them with rice, a baked potato or some crusty bread.”
January 6 is national Bean Day and would be an ideal time
for men to celebrate the goodness of beans.
Christina offers these five manly reasons to eat beans and
pulses.
1. They have more protein than any other vegetable
ingredient.
2. They are high in fibre, soluble and insoluble. Soluble
fibre helps to lower cholesterol. Insoluble fibre improves digestive health.
3. They are complex carbohydrates with a low Gi index. This
means they take longer to digest, leaving you feeling fuller for longer.
4. They are low in fat.
5. They are a good source of energy-boosting iron.
The Easy Bean range of dishes is New Mexican Chilli,
Moroccan Tagine, Indian Sambar Dhal, French Cuisinées, Spanish Puchero and
African Palava plus the seasonal pot, Italian Pasta e Fagioli.
Easy Bean’s one-pot meals are based on authentic recipes
from around the world and all but the current seasonal product – Italian Pasta
e Fagioli - are dairy and gluten free. Two of the meals – Palava and Puchero –
contain meat as well as beans, the rest are suitable for vegetarians. Cooked in
small batches in the Easy Bean Somerset kitchen (without the use of starch
thickeners) they taste as good as homemade.
Easy Bean meals can be bought at many Waitrose, Booths and
independent stores and online at www.waitrose.co.uk, and www.ocado.com. See
http://www.easybean.co.uk/where-to-buy.html
Easy Bean was set up in 2007 by farmer’s daughter Christina
who has worked in Zambia, the Sudan, Belize and Bolivia helping to improve
farming in those countries.
In her five years of running Easy Bean, Christina has gained
six Gold Great Taste Awards and her products have been described by Food
Magazine as ‘As close to home-cooked as you’ll get in a tub’.
facebook.com/easybean
@easy_bean
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