Festive cheers comes early for Dorset bakery 


 
6 September 2012

Christmas is coming early for Dorset-based Fudges bakery, with festive
production set to go into overdrive from next Monday 7th September. 

The family firm is defying the economic downturn and will be working around
the clock at its Stalbridge bakery so that it can meet orders that will see
the firm producing nearly 4.5million biscuits a week in the run up to
Christmas. Twice as many as this time last year!

What’s more, the company is taking on 40 new workers as it ramps up
production for the festive season.

Fudges, which now has a total workforce of 160 full- and part-time workers,
is forecast to make as many as 93 million biscuits for Christmas 2012 – a
50% increase on previous production levels – as demand for its Fudges
branded Dark Chocolate Florentines, Stem Ginger Biscuits, Cheddar Wafers,
Cheese Straws and Selection of Biscuits for Cheese continues to rise. 

The family firm supplies leading supermarkets including Waitrose, Tesco,
ASDA and Booths, as well as leading independent retailers throughout the UK.


Sales at the company have flourished since the completion of a refurbishment
project at the 32,000 sqft Stalbridge bakery in 2011. The increased
production capacity has enabled the company to ensure wider availability of
its products, which led to a bumper Easter sales period.  With the company
set for bumper Christmas sales too, Fudges is heading for a record turnover
in 2012.

Steve Fudge, Fudges MD and grandson of founder Percy Fudge, says: “We are
delighted to be performing so well despite the tough economic climate. This
success is testimony to the dedication of our entire workforce and the fact
that we continue to produce a range of top quality biscuits that appeal to
shoppers looking for affordable luxuries.”

Fudges use only the best quality and, where possible, locally sourced
ingredients to make its delicious range of bakery products.  During the
Christmas period the company will use a whopping:

- 55,000 litres of cream
- 120 tonnes of butter
- 122 tonnes of cheese
- 375 tonnes of flour
- 6 tonnes of walnuts

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