UK's First Beetroot Yoghurt Launched By The Collective
NO MEAN FEAT:
DARING ROOT VEGETABLE YOGHURT MADE WITH BEET
This June,
the UK’s fastest growing yoghurt business The Collective
(www.thecollectivedairy.com) is launching Britain’s first ever beetroot yoghurt
with a daring root vegetable Limited Edition.
Blackcurrant
& Beetroot retails at just £1 per 150g pot and can be bought nationwide
from Waitrose, Ocado, Wholefoods, Nisa and Booths.
Traditionally
pre-cooked, pickled and served with salad, The Collective is providing Brits
with a completely innovative way to enjoy this versatile vegetable. Its
striking, deep purple colour and rich earthy flavour produces a deliciously
unique yoghurt unlike anything else available on supermarket shelves in the UK.
With beetroot
renowned for being rich in fibre, vitamins and packed with antioxidants, this
purple pick-me-up is a delectably daring way for consumers to get some of their
five a day.
Amelia
Harvey, Co-founder of The Collective says: “Until now, most of us will have
only ever had beetroot in salads and never dreamed of having yoghurt with
vegetable in it. Our new beetroot yoghurt is ground-breaking and a deliciously
different way to enjoy this remarkable root vegetable.
“The
Collective is pioneering to the core, and our team of tasters is always looking
to develop innovative editions of our yoghurt range that will give British
consumers the opportunity to experience something completely different that
tastes mind-blowingly good.”
Like the
whole of The Collective’s award-winning range of yoghurts, the new limited
edition Blackcurrant & Beetroot is made in Britain using only the best West
Country milk for a silky smooth, clean texture and a taste that melts in the
mouth.
A double
layer of beautifully sharp, fruity compote made with a blend of naturally sweet
beetroot juice and tangy British blackcurrants is folded through The
Collective’s signature thick and creamy gourmet yoghurt.
Free from any
artificial colours, flavours or preservatives, and suitable for vegetarians or
those with gluten-free diets, the yoghurt is packed with live cultures and
contains just 5% fat.
This new
edition is sold in a handy on-the-go pot, complete with a spoon underneath the
lid so it can be enjoyed on the move.
The launch of
Blackcurrant & Beetroot follows The Collective’s expansion into the drinks,
dessert and children’s categories. In 2013 The Collective created the UK’s
first alcoholic yoghurt with its Raspberry & Amaretto Limited Edition.
The
Collective’s new Blackcurrant & Beetroot edition is available nationwide
from Waitrose, Ocado, Wholefoods, Nisa and Booths, with an RRP of £1 per 150g
pot.
Visit our
website: www.thecollectivedairy.com
Follow us on
Twitter: @collectivedairy
Like us on
Facebook: www.facebook.com/thecollectiveinUK
For recipes follow this link
Comments
Post a Comment