Confections By Jelly Belly Makes UK Debut
For decades
American fans have enjoyed the full range of high quality confections made by
the Jelly Belly Candy Company, and now they are to be introduced to the UK
market.
The range of
everyday confections will be available in the popular Jelly Belly Gift Bags.
With a shiny exterior to command attention, this new package communicates the
gourmet quality of the Jelly Belly confections inside. A variety of shimmering
bag colours make these Gift Bags the perfect premium treat and offer retailers
new options in merchandising.
One of the
confections - Candy Corn – has been produced by the company since the early
1900s (then known as the Goelitz Confectionery Company). It is a tri-coloured, triangular sweet, a
truly iconic, heritage candy and one of
the best-selling Jelly Belly confections.
The rest of
range includes:
• Licorice Bridge Mix
• Chocolate Dutch Mints®
• Raspberries & Blackberries
• Gummi Bears
• Sunkist Fruit Gems
• Unbearably Hot Cinnamon Bears
Tony
Alfano Managing Director of Best Imports
who imports Jelly Belly to the UK has been delighted with the retail response
so far. “We did anticipate a high demand for this new range but it has exceeded
our expectations” he said.
Jelly Belly
Candy Company was founded in 1898 and began making Jelly Belly jelly beans in
1976. The company makes more than 100 flavours of Jelly Belly jelly beans and
more than 80 different confections. Confections by Jelly Belly are made in a
peanut-free facility and are certified OU kosher.
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