Kent Student Launches Innovative British Gourmet Smoothies
Heartwarmer Foods is introducing innovative premium-range gourmet smoothies to the healthy non-alcoholic beverage and food-to-go sectors. The company is a start-up by Pranav Bihari, a student at the University of Kent, and his partner Kaly Bihari.
Heartwarmer smoothies are a blend of fruits, gluten-free oats and spices and contain no added sugar or artificial ingredients. The smoothie range is available in three flavours: 'blackcurrant, oat and spice', 'raspberry, oat and spice', and 'chai spice, oat and ginger'. Packaged in infinitely recyclable glass bottles with a shelf life of six months, more than 97% of the smoothies' ingredients are sourced from British farms.
Pranav came upon the business idea during the course of his research on sustainable food consumption in Britain. He says, 'I became aware that for people who were interested in eating sustainably but had little time to prepare food themselves, there were few convenience food options available in the market that were healthy, tasty and not just locally made, but also prepared mostly from locally grown ingredients. Since Kent is known for its fruit orchards and we love smoothies - they are a healthy and tasty anytime-snack - we set ourselves the challenge to come up with recipes that used at least 95% locally grown ingredients.'
Kaly adds, 'It was not at all easy. But in the end the flavours that we've come up with are really unique and we've received great feedback while testing our products at the local farmers markets. So we are excited now to share the products of our smoothie laboratory with a wider audience that is not only interested in exceptional taste and quality, but also has an ethical concern for sustainability and local provenance.'
Heartwarmer gourmet smoothies are gluten-free and dairy-free and are suitable for vegans, vegetarians and coeliacs. The brandis going to be launched at the International Food & Drink Event 2013, to be held at Excel London, March 17-20.
For further information please contact Pranav Bihari at 02477 320042 or email firstname.lastname@example.org or visit http://heartwarmer.co.uk or write to:
Office 14-15 The LEAD Centre
Dane Valley Road, St Peters
Broadstairs CT10 3JJ